Template:DCR Content Metadata

Keys	Description	Values	Required
type	type of asset	For Video use: "content" For Static or text "static"	Yes
assetid	unique ID assigned to asset Note: Refrain from using the following special characters (Special Characters)	Examples: BBT345a234 CBSs5e234F2021	Yes
program	Complete program or movie title. (no abbreviations or shorthand) Note: there is a 25 character limit.	The Big Bang Theory TheBigBangTheory The Dark Knight TheDarkKnight	Yes
title	episode title with season and episode number (40 character limit) (Formats accepted: S01E03, S1E3, S1 E3)	Examples: The Pants Alternative S03E18 The Pants Alternative S3E18 The Pants Alternative S3 E18 Can also accept: S3E18 Not Valid: 318 or 0318	Yes
crossId1	The Gracenote TMS ID (If available)	The TMS ID will be a 14 character string. Normally being with 'EV,' 'EP', 'SH', 'SP', or 'MV' Followed by 12 numbers after the initial two letter prefix. The Giant Morning Show: SH009311820022 The Pants Alternative Episode : EP009311820061
crossId2	content originator (only required for distributors)	custom
length	length of content in seconds	If continuous (24 x 7) stream, pass the value of 86400. If live stream of a discrete program (Live Event/Sporting Event), pass length of content. If unknown, pass a value of 0.	Yes
airdate	Original broadcast or release date for the program For USA, date should be EST Outside USA, date should be local time.	Acceptable Formats YYYYMMDD HH24:MI:SS YYYYMMDDHH24MISS YYYY-MM-DDTHH:MI:SS YYYY-MM-DDHH:MI:SS YYYYMMDDHH:MI:SS MM-DD-YYYY YYYYMMDD HH:MI:SS	Yes
isfullepisode	full episode flag	"y"- full episode, "n"- non full episode	Yes
adloadtype	type of ad load: "1" Linear – matches TV ad load "2" Dynamic – Dynamic Ad Insertion (DAI)	"2" - DCR measures content with dynamic ads	Yes
segB	custom segment B	custom
segC	custom segment C	custom

Custom segments (segB and segC) can be used to aggregate video and/or static content within a single Brand to receive more granular reports within a brand.

Examples regarding usage of segments within SDK:

• All comedy clips and stories for a Brand rolled into a "Comedy" segment
• genre grouping content by Comedy vs. Drama
• group related Text + Video content - i.e. for a show that has a lot of - static pages associated with it
• packaging based on how clients sell inventory
• grouping related types of content either by genre, category or platform.