DCR AppSDK Flavors

Android AppSDK Flavors

There are 3 versions available starting with the Nielsen AppSDK 8.1.0.0.

AppSDK Flavor	Description
Android Ad Version	With the Ad Framework Opt-In and Opt-Out functionality managed by Opt out of Ads Personlization setting on device. The Nielsen AppSDK will collect the Google Advertising ID unless the user Opts Out. If the Google Play Service is unavailable, (ie: Amazon and Huawei devices) the Nielsen AppSDK will secure the Android ID.
Android No Ad Framework	Without the Ad Framework, the Nielsen AppSDK cannot read the Google Advertising ID, so will retrieve the AndroidID. The AndroidID is a 64-bit number (expressed as a hexadecimal string), unique to each combination of app-signing key, user and device. The developer is required to present the User Choice Opt Out page which is described in the Privacy Section.
Android AppSDK noID	This version of the Nielsen AppSDK is perfect for Kid apps, or where no ID is required. Please review the Privacy Section

There are 3 versions available starting with the Nielsen AppSDK 8.0.0.0..

AppSDK Flavor	Description
iOS Ad Version	With the Ad Framework Opt-In and Opt-Out functionality managed by the AppTrackingTransparency framework. The Nielsen AppSDK will attempt to collect the IDFA (Id for Advertisers) on the device. For iOS14+, if the value ATTrackingManager.AuthorizationStatus.authorized is returned. If the device is running iOS12 or iOS13, the Limit Ad Tracking setting is requested.
iOS No Ad Framework	Without the Ad Framework, the Nielsen AppSDK cannot read the IDFA, so it will attempt to retrieve the IDFV. The ID for Vendors (IDFV), may be used for analytics across apps from the same content provider. The developer is required to present the User Choice Opt Out page which is described in the Privacy Section.
iOS AppSDK noID	This version of the Nielsen AppSDK is perfect for Kid apps, or where no ID is required. Please review the Privacy Section