Difference between revisions of "DCR Denmark Video Android SDK"

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(For Content Playback)
(For Ad Playback)
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=== For Ad Playback ===
=== For Ad Playback ===
[[File:nlsn-sdk-achitecture-diagram_ad.png||SDK Integration Architecture Diagram - Ad]]
[[File:nlsn-sdk-achitecture-diagram-ad-v1.png||SDK Integration Architecture Diagram - Ad]]
== Step 7 : Disclose Nielsen Privacy Statement ==
== Step 7 : Disclose Nielsen Privacy Statement ==

Revision as of 11:01, 20 April 2021

Engineering Portal breadcrumbArrow.png Digital breadcrumbArrow.png International DCR breadcrumbArrow.png DCR Denmark Video Android SDK


The Nielsen SDK is one of multiple framework SDKs that Nielsen provides to enable measuring linear (live) and on-demand TV viewing using TVs, mobile devices, etc. The App SDK is the framework for mobile application developers to integrate Nielsen Measurement into their media player applications. It supports a variety of Nielsen Measurement Products like It supports a variety of Nielsen Measurement Products like Digital in TV Ratings (DTVR), Digital Content Ratings (DCR), and Digital Ad Ratings (DAR). Nielsen SDKs are also equipped to measure static content and can track key life cycle events of an application like:

  • Application launch events and how long app was running
  • Time of viewing a sub section / page in the application.


Before you start the integration, you will need:

Item Description Source
"App ID (appid)" Unique ID assigned to the player/site and configured by product. Contact Nielsen
"Nielsen SDK" Includes SDK frameworks and "sample implementation"; "See Android SDK Release Notes" Download

Step 1: Setting up your Android Development Environment

1) Ensure to unzip the Nielsen App SDK zip file and copy the "AppSdk.jar" into the app/libs folder on the App’s project. Add it as dependency.
2) Add the following permissions on the project’s "AndroidManifest.xml" file.

<uses-permission android:name="android.permission.ACCESS_NETWORK_STATE"/>
<uses-permission android:name="android.permission.INTERNET"/>

3) Add Google Play Services lib into dependencies as Nielsen AppSDK uses the following packages/classes from the Google Play service. Libraries:

  • com.google.android.gms:play-services

Requiered Google Play Service CLasses and Packages :

  • com.google.android.gms.ads.identifier.AdvertisingIdClient;
  • com.google.android.gms.ads.identifier.AdvertisingIdClient.Info;
  • com.google.android.gms.common.ConnectionResult;
  • com.google.android.gms.common.GooglePlayServicesUtil;
  • com.google.android.gms.common.GooglePlayServicesRepairableException;
  • com.google.android.gms.common.GooglePlayServicesNotAvailableException;

4) Once the files are in place, import com.nielsen.app.sdk to the java source code and start accessing the public interface.

import com.nielsen.app.sdk.*;


  • The Nielsen App SDK (located in the "com.nielsen.app.sdk" package) class is the primary application interface to the Nielsen App SDK on Android.
  • The Nielsen App SDK class is defined as the only public class belonging to the com.nielsen.app.sdk package.
  • Nielsen App SDK is compatible with Android OS versions 2.3+.
  • Clients can control / configure the protocol to be used – HTTPS or HTTP to suit their needs.
  • The Android OS hosting the App SDK should use a media player supporting HLS streaming (Android 4.0 and later will support it natively).
  • If the player application uses a 3rd party media player implementing its own HLS/MPEG-DASH stack, then the minimum Android version will be limited to version 2.3, since the SDK depends on Google Play support to work properly.

Step 2: Create SDK Instance

The latest version of the Nielsen App SDK allows instantiating multiple instances of the SDK object when needed, which can then be used simultaneously. For the general use case where only one video is played at the same time in the App, a single instance of SDK object can then be used to play back and measure all watched streams one after another.

The following table contains the list of arguments that can be passed via the AppInfo JSON schema.

Parameter / Argument Description Source Required/Obligatory? Example
appid Unique id for the application assigned by Nielsen. It is GUID data type. Nielsen-specified YES "PXXXXXXX-XXXX-XXXX-XXXX-XXXXXXXXXXXX"
appname Name of the application Client-defined NO "Nielsen Sample App"
appversion Current version of the app used Client-defined NO "1.0.2"
nol_devDebug Enables Nielsen console logging. Only required for testing Nielsen-specified NO "DEBUG"

1) AppSDK() is no longer a singleton object and should be created as below.

  // Prepare AppSdk configuration object (JSONObject)
  JSONObject appSdkConfig = new JSONObject()
          .put("appversion", "1.0")
          .put("appname", "Sample App Name")
          .put("nol_devDebug", "DEBUG"); // only for debug builds

         // Pass appSdkConfig to the AppSdk constructor
         mAppSdk = new AppSdk(appContext, appSdkConfig, this);
catch (JSONException e){
         Log.e(TAG, "Couldn’t prepare JSONObject for appSdkConfig", e);

2) implement IAppNotifier into your activity like

public class MainActivity extends AppCompatActivity implements IAppNotifier

3) implement callback

public void onAppSdkEvent(long timestamp, int code, String description){
  Log.d(TAG, "SDK callback onAppSdkEvent " + description);

So whole Activity will look like

package com.example.josefvancura.nlsdemotmp;

import android.content.Context;
import android.support.v7.app.AppCompatActivity;
import android.os.Bundle;
import android.util.Log;

import com.nielsen.app.sdk.*;

import org.json.JSONException;
import org.json.JSONObject;

public class MainActivity extends AppCompatActivity implements IAppNotifier {

    private AppSdk mAppSdk = null;
    private String TAG = "MainActivity";

    protected void onCreate(Bundle savedInstanceState) {

        Context context = getApplicationContext();

            // Prepare AppSdk configuration object (JSONObject)
            JSONObject appSdkConfig = new JSONObject()
                    .put("appid", "PXXXXXXX-XXXX-XXXX-XXXX-XXXXXXXXXXXX")
                    .put("appversion", "1.0")
                    .put("appname", "Sample App Name")
                    .put("nol_devDebug", "DEBUG"); // only for debug builds

            // Pass appSdkConfig to the AppSdk constructor
            mAppSdk = new AppSdk(context, appSdkConfig, this ); // Notifier - activity implements IAppNotifier, callback in onAppSdkEvent()

        catch (JSONException e){
            Log.e(TAG, "Couldn’t prepare JSONObject for appSdkConfig", e);


    public void onAppSdkEvent(long timestamp, int code, String description) {
        Log.d(TAG, "SDK callback onAppSdkEvent " + description);


APP SDK Error & Event Codes

To view the Error and Event codes for iOS and Android, please review the App SDK Event Code Reference page.

Life cycle of SDK instance

Life cycle of SDK instance includes four general states:

  1. ""Initial state"" – The SDK is not initialized and hence, not ready to process playing information. Once the SDK is moved out of this state, it needs instantiation of the new SDK instance in order to get the instance in the ""Initial state"".
  2. ""Idle state"" – The SDK is initialized and is ready to process playing information. Once Initialized, the SDK instance is not processing any data, but is listening for the play event to occur.
  3. ""Processing state"" – The SDK instance is processing playing information. API calls "play" and "loadMetadata" move the SDK instance into this state. In this state, the SDK instance will be able to process the API calls (see below)
  4. ""Disabled state"" – The SDK instance is disabled and is not processing playing information. SDK instance moves into this state in one of the following scenarios.
    1. Initialization fails
    2. appDisableApi is called
@property (assign) BOOL appDisableApi;

Step 3: Create Metadata Objects

The parameters passed must be either a JSON formatted string or a NSDictionary object. The JSON passed in the SDK must be well-formed.

  • NSDictionary object
    • If an object of unexpected type is passed to the method, the error message will be logged.
    • If string has invalid JSON format, the error message will be logged.
  • JSON value must be string value.
    • This includes boolean and numeric values. For example, a value of true should be represented with "true", number value 123 should be "123".
    • All the Variable Names like appid, appname, dataSrc, title, type etc. are case-sensitive. Use the correct variable name as specified in the documentation.
  • JSON string can be prepared using either raw NSString or serialized NSDictionary.

Create channelName Metadata

channelName should remain constant throughout the completion of an episode or live stream.

Key Description Values Required
channelName Any string representing the channel/stream custom

Create Content Metadata

Content metadata should remain constant throughout the entirety of an episode/clip including when ads play.

program and title metadata values should be passed to SDK as UTF-8 strings.

Keys Description Values Required
type type of asset "content" for main content
assetid unique ID assigned to asset custom
(no Special Characters)
program name of program custom
title episode name custom
length length of content in seconds Length of content in seconds (86400 seconds for live stream (24/7). For Event-Live streams planned length. For VoD video length)
airdate the original date (local time with hh:mm:ss as 24h time stamp) content became available. This date does not change if the content is rebroadcasted on linear TV. YYYYMMDD HH:MI:SS (if not known set it to eg. "19700101 00:00:00")
isfullepisode full episode flag
  • "y" full episode (full content for a program)
  • "n" non full episode (only one part of the entire content for a program , i.e. preview, sub-episodes)

adloadtype type of Ad load
  • "1" Linear - matches TV ad load
  • "2" Dynamic - Dynamic Ad Insertion (DAI)

subbrand vcid/sub-brand/Channel ID – value is automatically populated through provided AppID. In order to override the sub-brand configured to the App ID, value can be passed here (e.g. multiple sub-brands/Channels in the App) provided by Nielsen

Create Ad Metadata (optional for DR)

The Ad Metadata (if applicable) should be passed for each individual ad.

Note: All metadata values should be passed as UTF-8 strings.

Keys Description Values Required
type type of Ad "preroll", "midroll", "postroll"
"ad" - If specific type can not be identified.
assetid unique ID assigned to Ad custom
(no Special Characters)
subbrand vcid/sub-brand/Channel ID – value is automatically populated through provided AppID. In order to override the sub-brand configured to the App ID, value can be passed here (e.g. multiple sub-brands/Channels in the App) provided by Nielsen

MetaData Example

JSONObject channelInfo = new JSONObject()
    .put("channelname","My Channel Name 1")

JSONObject contentMetadata = new JSONObject()
   .put("assetid", "unique_content_id")
   .put("type", "content")
   .put("program", "program name")
   .put("title", "episode title")
   .put("length", "length in seconds")
   .put("airdate", "20200713 10:22:00")
   .put("isfullepisode", "y")
   .put("adloadtype", "2");

JSONObject adMetadata = new JSONObject()
   .put("assetid", "unique_postroll_ad_id")
   .put("type", "postroll");

Step 4: Start the Measurement

Overview of SDK API Calls


The play method prepares the SDK for reporting once an asset has loaded and playback has begun. Use play to pass the channel descriptor information through channelName parameter when the user taps the ""Play"" button on the player. Call play only when initially starting the video.

mAppSdk.play(JSONObject channelInfo);


Needs to be called at the beginning of each asset, pass JSON object for relevant content or ad. Make sure to pass as 1st loadMetadata for content at the begining of playlist - see below API call sequence examples.

mAppSdk.loadMetadata(JSONObject contentMetadata);


Pass playhead position every second during playback. for VOD: pass current position in seconds. for Live: current Unix timestamp (seconds since Jan-1-1970 UTC) - if it is possible to seek back in Live content, then pass related Unix time (not current). Pass whole number that increments only by 1 like 1,2,3..

mAppSdk.setPlayheadPosition(long videoPositon);


Needs to be called when ID3 Tags are included in the Video Stream.

mAppSdk..sendID3(String id3);

ID3 Tags are parsed from the Video Stream, refer to the DK Reference Implementation sdkRefImplDK on how to parse ID3 Tags included in a sample HLS Stream. For further technical details, please contact your Technical Account Manager (TAM).


Call when

  • ads complete playing
  • when a user pauses playback
  • upon any user interruption scenario - see bellow chapter Interruption scenario


Call when the content asset completes playback. Stops measurement progress.


Start the Measurement

In order to start the measurement, follow the 3 first steps below for Content without Ads. When terminating the Content playback call end to terminate the Content Measurement for the given asset.

Playlist Sample code Description
1. Start of stream play(channelName) channelName contains JSON metadata of channel/video name being played
loadMetadata(contentMetadataObject) contentMetadataObject contains the JSON metadata for the content being played
2. Content is playing playheadPosition(position) playheadPosition is position of the playhead while the content is being played
sendID3(id3) id3 is an ID3 Tag parsed from the Video Stream, pass ID3 Tag immediately to SDK when found
3. End of Stream end Content playback is completed.

Step 5: Stop/Resume the Measurement for video Playback Interruptions

As part of integrating Nielsen App SDK with the player application, the Audio / Video app developer needs to handle the following possible interruption scenarios:

  • Pause / Play
  • Network Loss (Wi-Fi / Airplane / Cellular)
  • Call Interrupt (SIM or Third party Skype / Hangout call)
  • Alarm Interrupt
  • Content Buffering
  • Device Lock / Unlock (Video players only, not for Audio players)
  • App going in the Background/Foreground (Video players only, not for Audio players)
  • Channel / Station Change Scenario
  • Unplugging of headphone

In case of encountering one of the above interruptions, the player application needs to

  • Call stop immediately (except when content is buffering) and withhold sending playhead position.
  • Once the playback resumes, start sending pings playheadPosition for the new viewing session.

Please see the Digital Measurement FAQ for more details

Step 6: Review SDK Integration Architecture Diagram

For Content Playback

SDK Integration Architecture Diagram - Content

For Ad Playback

SDK Integration Architecture Diagram - Ad

Step 7 : Disclose Nielsen Privacy Statement

The App SDK uses Mobile Ad IDs (Android ID or IDFA) which are fully hashed on the device before being sent to Nielsen (Nielsen never receives un-hashed values). Users retain the possibility to oppose the use of Mobile Ad IDs, or to reset them, by using the functionality provided by the mobile operating system (iOS or Android).

In order to disclose Nielsen measurement privacy statement, please include the following items in your privacy policy:

Step 8 : Review the Reference Implementation for VoD and Live Streams

The Reference Implementation covers VoD and Live use cases. It also covers DAI (Dynamic Ad Insertion) with preroll Ad.

Download the Reference Implementation for Android DKRefPLAYER. Unzip and open the project in Android Studio, then run it i.e. in the simulator or on Android device and then filter the Logcat output with ">>>" in order to see only relevant Nielsen SDK API Calls, as below:

2021-04-08 15:11:27.075  D/NielsenInit: ====>>> SDK CALL : class NielsenInit :: Create new AppSdk() Instance.
2021-04-08 15:11:27.568  D/NielsenInit: ====>>> SDK EVENT - onAppSdkEvent: Description = Nielsen App SDK is initiated. AppSdk.jar aa. App SDK was successfully initiatedCode l param : 1617887487Code i param 2000
2021-04-08 15:11:29.497  D/NielsenInit: ====>>> SDK EVENT - onAppSdkEvent: Description = Nielsen App SDK has started up. AppSdk.jar aa. Config file successfully loaded and parsed.Code l param : 1617887489Code i param 2001
2021-04-08 15:11:42.736  D/MainActivity: ====>>> SDK CALL :  appSdk.play(sdkMethods.loadChannelInfo());
2021-04-08 15:11:42.738  D/MainActivity: ====>>> SDK CALL : onPrepared() : appSdk.loadMetadata(data)
2021-04-08 15:11:43.065  D/MainActivity: ====>>> Media Player Event : onInfo ();what = 3
2021-04-08 15:11:43.065  D/MainActivity: ====>>> Media Player Event :  first video frame pushed for rendering.
2021-04-08 15:11:43.747  D/MainActivity: ====>>> SDK CALL :   appSdk.setPlayheadPosition(mCurrentPosition): @ 0 / 224
2021-04-08 15:11:44.752  D/MainActivity: ====>>> SDK CALL :   appSdk.setPlayheadPosition(mCurrentPosition): @ 1 / 224
2021-04-08 15:11:45.759  D/MainActivity: ====>>> SDK CALL :   appSdk.setPlayheadPosition(mCurrentPosition): @ 2 / 224
2021-04-08 15:11:46.764  D/MainActivity: ====>>> SDK CALL :   appSdk.setPlayheadPosition(mCurrentPosition): @ 3 / 224
2021-04-08 15:11:47.767  D/MainActivity: ====>>> SDK CALL :   appSdk.setPlayheadPosition(mCurrentPosition): @ 4 / 224
2021-04-08 15:11:48.772  D/MainActivity: ====>>> SDK CALL :   appSdk.setPlayheadPosition(mCurrentPosition): @ 5 / 224
2021-04-08 15:11:49.777  D/MainActivity: ====>>> SDK CALL :   appSdk.setPlayheadPosition(mCurrentPosition): @ 6 / 224
2021-04-08 15:11:50.781  D/MainActivity: ====>>> SDK CALL :   appSdk.setPlayheadPosition(mCurrentPosition): @ 7 / 224
2021-04-08 15:11:51.819  D/MainActivity: ====>>> SDK CALL :   appSdk.setPlayheadPosition(mCurrentPosition): @ 8 / 224
2021-04-08 15:11:51.821  D/MainActivity: ====>>> Activity onPause()
2021-04-08 15:11:52.668  D/MainActivity: ====>>>: Activity onDestroy()
2021-04-08 15:11:52.668  D/MainActivity: ====>>> SDK CALL : terminateNielsenSDK () :appSdk.end();

Step 9 : Test your player by yourself


1. Connect your PC and test device (tablet or phone) via same router.
2. PC side: run Proxy sw (like Charles) and get local IP
3. Test device: modify Wifi setting to pass through Proxy IP from step 2.
4. Test device: run your player, launch video
5. PC side: filter traffic by "nmr" and confirm presence of GN pings

Example of GN ping


Step 10 : Provide your app for certification

Once ready please send your application to Nielsen local staff for certification.

Step 11 : Going Live

After the integration has been certified (but not prior that), disable debug logging by deleting {nol_devDebug: "DEBUG"} from initialization call - see Step 2.